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About Staging

What is Staging™?

Staging™ is the skill of presenting a home for sale regardless of price or location, so that it sells more quickly and in many markets for more money. Using a proven professional set of guidelines your house is reviewed for compliance with tested standards of presentation. We will advise you about any changes we consider necessary to Stage your property effectively, and only if necessary, to sell your property. Once you have implemented the changes you will be confident about placing your Staged™ home on the market.
Staging™ your home has proven to help sell homes faster and/ or for more money.

When you decide to prepare your property for sale you need to be aware that it will have competition. Just as cars in a garage have competition or groceries in a supermarket your home is now a product that will be assessed for the benefits it has to offer over its competition - other houses. So, just as you would clean, polish and wax your car in preparation for selling it, for the maximum amount in the shortest time, so too, you need to present your home for sale in the best possible light to potential buyers. The more buyers your property appeals to the higher the price you are likely to achieve.

It may be difficult to think of your home as a product when you are preparing to place it on the market. However it helps to think that way so you can get top money for your property in a reasonable amount of time.

Consider this. When you sell your home you’re going to have to move. When you move you’re going to have to pack. Staging™ isn’t about spending huge amounts on your property before selling it. Applying many of the principles of Staging™ simply means that you’re going to have to pack up some of your things early and present the property for sale in a way that enhances viewings for buyers. It’s a little bit of work to do now, that you’re going to have to do anyway. But by doing it now, you’re maximising the chance of selling for an optimum price. So prepare your home for sale now and consider the time you’re going to have to spend packing up and de-cluttering as an investment in the value of your property.

Homestaging history

In 1972 an American estate agent or Realtor with a background in interior design realised that homes that were prepared for sale in such a way as to appeal to a wide audience sold more quickly and or for more money. Having tried and tested her methods she recognised the challenge that existed for all agents helping sellers prepare their homes for sale without upsetting or offending the owner. She started educating sellers on how to present homes for sale, how to set the Stage to get their properties sold quickly and or for more money and the phrase “Staging” was born.

Since then the concept of Staging has spread world wide and is now widely accepted and employed to sell property globally. Staged homes are now recognised as having an immediate advantage over their competitors in the real estate market.

Having trained with the creator of the concept, in the United States, one of our team of advisors is the only Staging™ professional in Ireland to have trained with its creator and also holds the trademark for Staging™ in Ireland. Our aim at is to provide the advice and support you need to help sell your property. So how does Staging™ help?

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Support and Advice

Lo-call/List by phone 045 528 222
available 9am - 5pm, Monday to Friday
outside office hours email, Rathangan, County Kildare, Ireland

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